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The sporting goods retail sector is in a dynamic phase, characterized by new trends and challenges. David Tews, He...
Beverage wholesalers face stiff competition and rising costs. How a dedicated loyalty club app helps retain customers...
The megatrend of digitalization doesn't stop at the customer experience either. All of our articles on the digitalization of...
Are you thinking about launching your own loyalty app? We debunk the 8 biggest myths about digital customer...
How gamification elements—such as the L'Osteria Amici Club Wheel of Fortune—take customer loyalty in restaurants and bars to the next...
Digital customer loyalty sounds great in theory, but what does it really look like in practice? We answer the 6...
Have you heard of iBeacons? How beacon marketing automates your customer communications and ensures your app never gets lost again...
2026 could be a turning point for many small and medium-sized businesses: How automation will ease the burden on SMEs in 2026 and...
Everyone has them, everyone uses them: apps. But app installations don't happen on their own. With these 14 ideas, you can promote...
No small business can survive without regular customers. How marketing and digital customer loyalty help bakeries, pastry shops...
"Mobile first" has long been the standard—it's no longer just a trend. The most important dos and don'ts for mobile customer engagement—from...
Soccer fans are like big families: ultras, longtime fans, and young fans all want attention at the same time. Inter...
