What began in 2017 as a simple digital stamp card in a Linz nightclub has become a European success story eight years later. Because in 2025 we reached a milestone that even makes us a little speechless:
More than 1,000 companies now rely on the customer loyalty platform hello again—which has 15 million app users and an ARR (Annual Recurring Revenue) of 10 million euros.
As a result, not only is our company growing, but the community surrounding our loyalty app is also expanding rapidly. Today, we are already active in 28 countries and are getting closer, step by step, to our big goal: to become the No. 1 in Europe for digital customer loyalty.
Growth in challenging times
Despite the turbulent economic situation, we grew by 45 % last year—both as a company and as a team. hello again now has around 90 colleagues in Austria and Germany. Together, we serve customers from a wide variety of industries—from retail to restaurants and services to bakeries.
Our digital customer loyalty app supports them in building loyal regular customers, increasing repeat purchases and strengthening brand relationships.
| Key figure | Value |
|---|---|
| Customers | more than 1,000 companies |
| Growth Over the Past Year | 45 % |
| App users | 15 million |
| Employees | about 90 in Austria and Germany |
| Active Countries | 28 |
From Vision to Reality
The fact that brands such as KLIPP Frisör, L’Osteria, Deichmann, Kölle Zoo or Müller—just a few years ago, the idea that these companies would trust our customer loyalty system seemed like a pipe dream. Now, together with them, we’re writing success stories that inspire us to think even bigger. Because for us, every milestone is a stepping stone into the next era of hello again.
Howard 1000: An Evening That Made History
Before we move on to the next phase, we naturally wanted to celebrate this success in style with everyone who made it possible: our customers, partners, investors, and our entire team.
On October 23, 2025, we therefore hosted our biggest event to date at the Ottakringer Brewery in Vienna: Howard 1000.
The stage featured inspiring personalities such as Florian Gschwandtner, Ralf Rangnick, and our CEO Franz Tretter. The evening featured the presentation of the hello again Loyalty Awards 2025, fantastic music by DJ Tommic and DERMITAZIACH, and an atmosphere we’re sure we won’t forget anytime soon.
1,000 customers and the progress made by hello again are […] a clear sign that digital customer loyalty is winning over more and more companies. […]
Franz Tretter, CEO hello again
And why Howard 1000?
The name is a tribute to the song "hello again" by Howard Carpendale, which has long become the unofficial company anthem. Because it expresses exactly what drives us: to see people again, to recognize them again, and to always welcome them back.
You can also learn more about our clients right here on the blog: in the interview with KLIPP Frisör, in the conversation with Kölle Zoo, or directly in our references.
Conclusion: A milestone, many more goals to come
From a digital stamp card at a nightclub in Linz to a customer loyalty platform for over 1,000 companies: hello again’s journey demonstrates just how much demand there is for digital customer loyalty today.
With 45% year-over-year growth, 15 million app users, and operations in 28 countries, reaching the 1,000-customer milestone is just a stepping stone on the path to becoming the No. 1 provider of digital customer loyalty in Europe.
FAQ: Frequently Asked Questions About the "hello again" Milestone
How many customers does hello again have now?
More than 1,000 companies now rely on the hello again customer loyalty platform. This makes the company one of Europe’s leading providers of digital customer loyalty solutions. In addition, there are 15 million app users who actively use our clients’ loyalty apps.
How much has hello again grown over the past year?
Despite turbulent economic times, hello again grew by 45 % last year—both as a company and as a team. The company now has around 90 colleagues in Austria and Germany.
In how many countries is hello again active?
hello again is currently active in 28 countries and aims to become the No. 1 digital customer loyalty platform in Europe. The community surrounding the loyalty app continues to grow.
What was Howard 1000?
Howard 1000 was hello again’s biggest event to date, held on October 23, 2025, at the Ottakringer Brewery in Vienna. The event celebrated reaching the 1,000-customer milestone, accompanied by the presentation of the hello again Loyalty Awards 2025 and appearances by celebrity guests on stage.
Why is the event called „Howard 1000“?
The name is a tribute to Howard Carpendale’s song „hello again,“ which has become the company’s unofficial anthem. It captures what drives the company: seeing people again, recognizing them, and welcoming them back time and time again.
Which well-known brands use hello again?
hello again’s clients include KLIPP Frisör, L’Osteria, Deichmann, Kölle Zoo, and Müller, among others. Together with these brands, hello again is writing success stories that serve as inspiration for the next steps in their growth.
