Challenges
Let your customers compete in exciting challenges with great rewards as extra motivation. This allows you to bring your brand to life, make it more fun, and strengthen engagement at the same time.
Why challenges?
Would you like to see your customers more often and noticeably increase their engagement?
With challenges, you can specifically influence your customers' behavior. Through clear tasks, attractive rewards, and a playful experience, you can achieve your desired results in no time.
Targeted activation: Consciously motivate your customers to take the actions that bring the greatest benefit to your business.
More repeat purchases: Tasks such as “3 visits in 30 days” encourage regular purchases.
Flexible planning: You determine goals, time periods, and rewards—whatever fits your strategy.
How to manage your challenges.
In your app's control center, known as the dashboard, you have full control – simple, clear, and measurable.
Monitor participation: See immediately how many customers are participating and how far they have progressed.
Award rewards: Automatically award points, discounts, or exclusive benefits as soon as a challenge has been completed.
Real-time feedback: See right away which challenges are really popular and optimize your offering in no time.
How to use challenges successfully.
Where can you specifically activate your customers?
Marketing campaigns: Launch a summer challenge, an introductory campaign, or seasonal specials to surprise your customers.
Promote app usage: Encourage your customers to visit your store regularly, make a purchase, or share their opinions.
Personalized experiences: Set specific challenges for selected customer segments to increase their engagement.
How you can increase your sales with digital customer loyalty:
There are many ways to design your challenges. For example, you can define a check-in at a specific location, the scanning of an RKSV/TSE QR code, the completion of a quiz, or the submission of a form. This allows you to initiate different actions in a playful way and activate customers in a variety of ways.
In the dashboard, your control center, you can manage everything according to your preferences: you can flexibly define content, participation conditions, and target groups. With segments, you can also make certain challenges visible only to selected customers—for even more personalized experiences.
Yes, you can set both the validity and visibility periods. This allows you to offer an Easter challenge or limited-time specials, for example.
After successful completion, you can automatically trigger various actions. For example, you can credit points, unlock a competition, or assign customers to a segment to link further challenges.
Challenges offer multiple benefits: they encourage more interaction and increase your sales through additional purchases. At the same time, they motivate your customers to use the app regularly over the long term. You also gain valuable insights into customer behavior, such as which challenges are particularly popular. Last but not least, you strengthen customer loyalty through recurring, playful experiences.
Because they are fun, provide variety, and are associated with rewards. The more customers identify with a challenge, the greater their incentive to complete it successfully.