The pharmacy and pharmaceutical industry is digitising. The Calma pharmacy in beautiful Graz in the south of Austria is also following this megatrend: its own app has been available in the app stores since autumn 2023, with the following functions, among others:
Calma Family loyalty club to collect points and exchange them for valuable bonuses and rewards
Action overview for app users
News and news integration for 1:1 communication via app
Contact option and form integration for quick contact
Link to the "Lebens.Weise" magazine
The incredibly simple registration process within the app and the intuitive user interface appeal to both the young and the older, usually less digitally savvy target group.
The focus on the essentials - the loyalty club function within the app - is supplemented by useful features and updated and expanded in ongoing collaboration between Calma pharmacy and the hello again team!
Because the success of the Pharmacy Calma app takes centre stage, we use our experience from hundreds of customer projects to push the app:
Through regular innovations, updates and optimisation suggestions - for example in the form of live webinars - the Pharmacy Calma team works with hello again to get the best out of the app.
The hello again app support team is always available to the Pharmacy Calma team if required.
Together, we ensure that both the company and the users of the app are offered the greatest possible added value through effective, digital customer loyalty.
Because we believe that customer loyalty must be valuable for all sides!
Sonja Kirschner | Executive Director
Calma Apotheke
#helloagainmoment: Receiving rewards with a smile!
When customers redeem their reward with a smile - that's my #helloagainmoment!